Rapid Concept Test
Problem
At the very early stage, you want to find conviction for the people problem you are solving, and assess confidence level on your core product offerings.
Solution
We provide 6-8 week* rapid concept test that can quickly validate / clarify your current product directions in a given problem space. This usually include a combination of quant and qual approaches to quickly sketch the targeting market and user needs.
This is a highly collaborative program and you can consider us as a fractional team member during this phase. We will lead all the research, but you'll be with us every step along the way to make sense of all the data.
* Specific timeframe will differ based on complexity and desired outcome for the research